WRITER. CONTENT STRATEGIST. MARKETER. FREELANCE JOURNALIST. IMMIGRANT. GEN Z. BANH MI ENTHUSIAST.
Hi there! I’m a content writer and strategist based in Boulder CO, with roots in Hong Kong and Singapore.
As you'll see in my resume, my professional forte is in writing for tech and ecommerce platforms, developing content marketing strategies for brands, and crafting pithy ads. (In other words, I can sling a mean pun while distilling the most complex data into a relatable blog post.)
In my spare time, I'm a composer of op-eds and the occasional feature on Asian American issues, immigrant identities, Gen Z trends, and everything in between. My work has appeared in VICE, GEN by Medium, the Huffington Post, Travel+Leisure, and more.
It's been a long quest to uncover my strengths and interests, To get here, I've dabbled in psychology research, event planning, PR, social media, and *gasp* podcasting.
ebook - Ready, Set, Checkout: The Ultimate Guide to Optimizing Your Shopify Store for Conversions
ebook - How To Use Marketing CATs to Grow Your Shopify Store Right Meow
ebook - The Abandoned Cart Recovery Playbook for Shopify Merchants
ebook - Black Friday in 2020 | Ecommerce Predictions for the Holiday Season
Blog - Abandoned Carts 101: Everything You Need To Know About Creating An Effective Cart Recovery Strategy
Blog - 5 Ways To Make Holiday Family Photo Shoots Fun For Kids
Blog - 4 Last-Minute Ideas to Make a Holiday Road Trip Fun for the Whole Family
1-pager - How Leaders Can Overcome Common Organizational Challenges
GEN by Medium
The Bold Italic:
Social Distancing Is Impossible If You Can't Afford to Live Alone
South China Morning Post:
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